Jon Groat – The First Official Videographer to an American First Lady

Tag: campaign

  • Republicans for Beto

    Republicans for Beto

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    Jon Groat
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    While following Beto O’Rourke on the campaign trail, I noticed a number of Republicans coming up to Beto in photo lines, restaurants, and even parking lots to tell the gubernatorial candidate that they were “card-carrying Republicans” and were voting Beto. I immediately turned on my camera, interviewing and filming the GOP-ers about their support for…

  • Gun Owners for Beto

    Gun Owners for Beto

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    Jon Groat
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    Like the “Republicans for Beto” series, I noticed a recurring theme of responsible gun owners approaching Beto and showing support for Beto’s gun reform position. I filmed on-the-fly interviews with the gun owners and cut the pieces into social media videos to help combat Republican scaremongering. Client: Beto for Texas Role: Producer, Editor, Cinematographer Run…

  • Daily Recaps

    Daily Recaps

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    Jon Groat
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    For Beto’s Drive for Texas 2022 tour, the campaign reprised daily recaps, a format the 2018 Senate campaign had embraced. In addition to filming each day’s events, I edited and published recaps at night in my hotel room before resuming filming the next day. Client: Beto for Texas Role: Producer, Editor, Cinematographer Run Time: 0:56…

  • Rapid Response

    Rapid Response

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    Jon Groat
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    When news broke I jumped into action and created rapid response videos, sometimes to show the contrast in choice for Texas voters and at other times to reinforce positive themes. Client: Beto for Texas Role: Producer, Editor Run Time: 0:40

  • Contrast

    Contrast

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    Jon Groat
    in

    I created social media contrast videos between Beto and Greg Abbott’s extreme positions as governor including his ban on abortion with no exception for rape or incest, his failure to act after any of the multiple mass shootings in Texas, and his failure to fix Texas’s electrical grid. Client: Beto for Texas Role: Producer, Editor…

  • Animations

    Animations

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    Jon Groat
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    I combined footage of Beto speaking on the campaign trail with simple animations to help bring the spoken word to life. Client: Beto for Texas Role: Producer, Editor, Cinematographer Run Time: 0:56

  • Press Recaps

    Press Recaps

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    Jon Groat
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    I created sizzle reels of Beto’s press coverage in speedy turnarounds that helped reinforce key campaign messages on social media. Client: Beto for Texas Role: Producer, Editor Run Time: 0:28

  • Memorable Moments

    Memorable Moments

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    Jon Groat
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    I traveled with Beto on the campaign trail, filming all events and interactions, and editing “moments” from the trail for social. Most of these were lightning fast turnarounds with an emphasis on authenticity over production value. Client: Beto for Texas Role: Producer, Editor, Cinematographer Run Time: 2:58 Client: Beto for Texas Role: Producer, Editor, Cinematographer…

  • \”Brave\”

    \”Brave\”

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    Jon Groat
    in , ,

    I waas shadowing Secretary Clinton as part of the Hillary 2016 presidential campaing when this incredible moment happened on the trail. I immediately flagged it for leadership and sent a rough cut to HQ, “You’ve really got to see this!” A wonderful colleague took the initial rough and finished it off overnight into an ad…

  • \”The Story of Her\”

    \”The Story of Her\”

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    Jon Groat
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    Client: Hillary Clinton 2016 presidential campaign, Hillary for America Role: Producer, Editor Run Time: 5:38